View this training video to learn about the valuable features and tools of the Yahoo! Recruitment Center. This is great way to familiarize yourself with the Recruitment Center's key functionalities.

Smarter Search Engine Marketing: Next Generation Tactics in Recruitment Marketing   

(Register to Download)
SEM is an extremely important recruiting practice. Not only does it change job-seeker behavior, but it also has the ability to more effectively attract active and passive candidates. With millions of postings constantly present on a multitude of job boards and other sites, the need to make your company and your jobs stand out has gotten stronger. Register now to receive this research paper to learn how recruiters can leverage the best practices related to SEM in recruiting.
  (File size: 1.38MB)

The Recruiter's Guide to Online Job Marketing  

(Register to Download)
While the job-seeker landscape has changed dramatically over the course of the last decade, one thing remains the same: Well-crafted, well-written job listings with powerful marketing messages attract the best candidates. This paper will provide you with an in-depth look at how to do exactly that. Learn how to create strong postings that will stand out from the crowd and will appeal to the most qualified job seekers. From the wording of the job title and description to the inclusion of relevant keywords, this paper will clearly lay out the step-by-step process for producing effective job ads.

Register now and discover how the right listings can bring in the right talent to your company.
  (File size: 177KB)

Performance Through Insights FAQ  

Read these frequently asked questions and learn about the recent product releases from Yahoo! HotJobs.
 Download Now (File size: 70KB)

R.E.A.L. Playbook   

Based on industry best practices and a year of in-house research and testing, we have created the R.E.A.L. Playbook that defines guidelines for our recruiters to post, edit and manage their jobs. R.E.A.L. stands for Relevance, Engagement, Availability, and Location, and springs from Yahoo!'s innovation in search technology over the past decade. By following these best practices, recruiters can improve performance. Download Now.
 Download Now (File size: 131KB)

Understanding the New Recruitment Landscape

(Register to Download)
Only a decade ago, job seekers relied solely on job listings in newspapers, word of mouth, recruiters or their own professional networks in seeking their next job opportunity. The Internet has irrevocably changed how today's job seekers find out about new opportunities (both actively and passively), how they communicate with potential employers and how they maintain or enhance their professional networks. Download this research paper to learn how recruiters need to leverage the breadth of online resources in order to maximize their reach and communicate with job seekers across multiple touch points.
  (File size: 140KB)

Company Profile Best Practices   
 Download Now (File size: 507KB)

Resume Database Search Best Practices
 Download Now (File size: 320KB)

What Millennial Workers Want  

Original Broadcast: February 28, 2008

Join Linda Blandford-Beringsmith, Vice President of Human Resources, Robert Half International, and Tom Musbach, Managing Editor, Yahoo! HotJobs for an interactive webinar focused on how to attract and retain the next generation of workers. Our speakers will share insights from an in-depth study of Generation Y and offer specific strategies your company can implement to position itself as an employer of choice to this generation.
Previously recorded; one hour. View Now

R.E.A.L. Best Practices for Posting, Editing & Managing Jobs   

Original Broadcast: February 21, 2008

View this webinar tutorial about the principles of R.E.A.L. and how you can incorporate our Best Practices guidelines into your job listings. By adopting R.E.A.L. Best Practices, recruiters may increase job applies and attract the right candidates.
Previously recorded; one hour. View Now

Driving Change in Online Recruitment Series

Optimizing Online Recruitment Advertising: How to Maximize Your ROI

Original Broadcast: December 4, 2007

The final webinar in this series will focus on optimizing recruitment media campaigns to maximize the Return On Investment. Keith Kochberg, CEO of iMarketing LTD, will outline strategies designed to boost the performance of online media and search engine marketing. Building upon metrics introduced in the 11/7/07 webinar, Keith will explain how minor changes in keywords, placements and budgets can improve your recruiting performance.

4^th of 4 in Driving Change series

Previously recorded; one hour. View Now

Succeeding in Online Advertising: Managing to Your Desired Results

Original Broadcast: November 7, 2007

Managing your recruitment campaign to maximize your ROI is essential to your online advertising success. JWT Employment Communications Director of Interactive Strategy Shelley Rees and senior producer John Duffield walk participants through the success metrics against which to manage their online media recruitment strategy. Shelley and John bring valuable experience and expertise helping Fortune 500 companies deploy ROI-focused strategies.

3^rd of 4 in Driving Change series

Previously recorded; one hour. View Now

Recruiting Advertising Online: A How-to Guide

Original Broadcast: October 10, 2007

TMP Worldwide Director of Interactive Strategy Karin Lash leads an informative discussion about incorporating media and advertising into your online recruiting initiatives. Karin provides a detailed review of various online media campaigns, as well as sophisticated strategies and tools designed to help employers find the best candidates.

2^nd of 4 in Driving Change series

Previously recorded; one hour. View Now

Recruitment Advertising: Find the Right Candidate Beyond the Job Board

Original Broadcast: August 28, 2007

You know that the job board is the foundation of your online recruitment strategy, but where do you go from there? Mark Hornung, SVP of Strategy at The Bernard Hodes Group brings his insights and experiences working with Fortune 500 companies to redefine help-wanted advertising with a fresh approach to solving recruitment problems through the use of online advertising.

1^st of 4 in Driving Change series

Previously recorded; one hour. View Now

Recruitment Advertising Online: A How-to Guide for Staffing Agencies

Original Broadcast: October 3, 2007

This webinar, tailored specifically for staffing companies, takes an in-depth look at the process of developing an online recruitment strategy. TMP Worldwide VP of Interactive Strategy Courtney Hub demonstrates how to plan and execute a successful media campaign that will help drive superior candidates to job postings.
Previously recorded; one hour. View Now

Search Engine Marketing for Recruitment in a Tight Labor Market

Original Broadcast: May 23, 2007

Get in front of active and passive job seekers where they often begin their searches. Peter Weddle, President and CEO of WEDDLE's, explores the challenges of attracting top talent in a tight labor market. The session also includes insights into using new innovative approaches such as search marketing to extend your reach beyond the job board.
Previously recorded; one hour. View Now